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Go to page: [ 1 ] [ 2 ] [ 3 ] ... [ 70 ] [ 71 ] [ 72 ] [ 73 ] [ 74 ] Who is Your Perfect Client (25 Aug 2006)
Did you ever have the feeling that the client or customer you were dealing with might be bad for your business? Is the customer always right? Dealing with the "wrong" customer can be a time waster. What can you do to have only perfect customers and how do you know them when you see them?
How Important is Your Marketing? (25 Aug 2006)
How much of a difference can the right marketing message make to your business?
Is It Time To Revisit Your Marketing Strategy? (25 Aug 2006)
Small & Mid Sized Business owners, have you revisited your marketing strategy lately? Your Marketing ROI? Is my target market still the same? During difficult economic times, many companies abandon their target market strategy completely. Before you determine what your marketing plan is, re-examine your target market. Supplement your existing customer data with a little market research. Is my company and product/service positioning still relevant? Think, Strategize, Act and COMMUNICATE.
Using Alternative Media to Generate More Customers (25 Aug 2006)
Would you like to learn about a potentially new way to generate new customers for your business? This article will introduce you to the world of alternative media and package inserts.
The Marketing Plan and the Four P’s (25 Aug 2006)
The Marketing Plan section of the business plan demonstrates how a company will penetrate the market with its products and services. The Marketing Plan should include "the four P's" - Product, Promotions, Price, and Place. This article describes "the four P's" and how they should be incorporated into your business plan.
Making the Intangible Real (25 Aug 2006)
You can help others grasp the essence of something intangible - something that can't be seen or touched - by using a tangible item to convey a message about it.
Do You Really Know Your Prospect? (25 Aug 2006)
The better you know him, the better you know how to sell to him.
The Power Of A Story (25 Aug 2006)
If you want your marketing to be effective, you absolutely must connect emotionally with your prospects. And one of the best ways to do that is by telling a story.
Creating a Marketing Timeline That Works: 17 Simple Ideas for Marketing Your Small Business (25 Aug 2006)
In order to set up a great marketing strategy, you need to write it out in black and white. Use this simple strategy to set up a marketing timeline that will keep you on track and boost your business through the roof!
30-Minute Marketing (25 Aug 2006)
Marketing your small business takes tons of time, years of experience, and lots of money, right? WRONG! Anyone can learn effective marketing techniques that are simple, inexpensive, and best of all, quick! The following are some
marketing techniques that you can accomplish in 30 minutes or less.
Top 5 Design Tips to Create Eye-Catching Marketing Materials (25 Aug 2006)
Great graphic design looks effortless, but it requires lots of attention to details. But you don't have to be a design guru to achieve expert results! Follow these five tips to create effective, professional-looking marketing materials for your small business.
Creative Marketing: Just Your Style (25 Aug 2006)
You've enlisted some of the traditional marketing methods to sell your services: you received some publicity in your local paper; your website is up and running; and you're listed in the Yellow Pages. So why isn't the phone ringing off the hook? Maybe you're marketing strategies need to get more creative!
Five Most Common Mistaken Beliefs About Joint Venture Marketing (25 Aug 2006)
Apart from being the fastest, easiest, and most profitable strategy for attracting clients and boosting profits in any small business, there are so many other advantages of joint venture marketing for all parties involved. So, why aren't all small business owners implementing joint ventures?
How Do You Get Past The Gatekeeper? (25 Aug 2006)
Your potential joint venture partners may not pick up the phone themselves. They may have a secretary, or an assistant, or a receptionist that screens calls before putting the calls through to them, or someone that screens letters before putting the letters in front of them. These people are known as gatekeepers. Here are some tips for getting past the gatekeeper:
Five Joint Venture Marketing Skills A Small Business Owner Must Have (25 Aug 2006)
For any joint venture project to be successful, the partners must possess certain skills that are required to choose the right deal, the right partners, and to promote the project effectively. I've outlined a basic skill set consisting of the five most important attributes below:
Simple Marketing Idea - Big Marketing Results! (25 Aug 2006)
Sometimes the simplest marketing ideas can produce the greatest results. Here's one that is the very best way to start generating more word-of-mouth business consistently.
Marketing Plans... A Simple Approach To Get Off The Marketing Roller Coaster (25 Aug 2006)
Many small business owners find themselves riding the Marketing Roller Coaster. You try to do some marketing when things are slow and you stop when things are busy. Even simple marketing plans can help you get off the roller coaster.
Fail Your Way To Small Business Marketing Success! (25 Aug 2006)
Thomas Edison was reported to have been asked once how it felt to fail a thousand time when he was inventing the light bulb. His response was something to the effect of, "I have not failed a thousand times. I've learned a thousand things that do not work." Successful small business understand and apply this mindset to succeed in marketing.
Mastering the ABCDs of Small Business Marketing & Selling (25 Aug 2006)
Great marketers understand some basic marketing principles and apply them to a process for marketing and selling in their small business.
Successful Surveys: 10 Tips for Better Results (25 Aug 2006)
Why would you use an email or online survey when you could simply call your clients and customers and ask for their input? This answer - along with 10 tips for making the most of your survey - in this information-filled article.
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