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Public Relations
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Go to page: [ 1 ] [ 2 ] [ 3 ] ... [ 28 ] [ 29 ] [ 30 ] 10 Secrets to Free Publicity (25 Aug 2006) Business often need to use marketing to rise above the noise and be heard. Yet marketing often can be expensive. Learn ten techniques to use low cost publicity techniques to get your message tou your key audiences.
10 Secrets to Get Your Press Release Noticed (25 Aug 2006) It's critical in today's business world to be seen and heard -- a key element in any business plan. PR Pro Shannon Cherry shares her top ten secrets to getting a news release noticed.
10 Tips to Give Your Press Release The Edge It Needs to Make the News (25 Aug 2006) Writing a press (or media) release is quite an art (and a science) but don't let that scrae you. Here are 10 tips to point you in the right direction...
10 Ways to Get the Media to Love You (25 Aug 2006) So you've put yourself "out there" with a public relations campaign. Your dealings with the media now become critical. Those relationships with the media can make or break your public relations efforts. Here's how to get the media to love you:
13 Publicity Ideas for Retailers (25 Aug 2006) If you're trying to promote your store, but you don't have a big advertising budget, relax. There are lots of ways to get in front of the audience you want to reach by using free publicity. Here are tips that will boost your publicity efforts and help you finally get noticed.
16 Publicity tips for Restaurants (25 Aug 2006) With a dismal failure rate of more than 75 percent among restaurants, you must be sure you do everything you possibly can do to promote your restaurant through free publicity. Here are 16 tips that will boost your publicity efforts and help you finally get noticed--even if you don't have a big advertising budget.
24 Killer Press Release Secrets (25 Aug 2006) 1. Your press release should sound like news, not an ad. 2. You should only send your press release to the media related to the topic of your press release. 3. Keep your press release one page in len...
3 Essential Elements For Turning Your PR Pitch Into Publicity Exposure (25 Aug 2006) Why pitch your PR idea, unless you can convert it into results? Here are 3
essentials to "Make it real".
3 Reasons to Tap into the Power of Publicity (25 Aug 2006) Publicity is obtaining editorial coverage or features for your business. Publicity is getting your business reported as news. Examples of publicity are newspaper and magazine articles, radio and tele...
33 Reasons To Do A News Release (25 Aug 2006) News releases are not the best way to get major media coverage, but they can be used to increase the frequency with which your company name appears in the press. With that in mind, here are 33 reasons to do a news release.
35 Quick Tips for Writing A Press Release (25 Aug 2006) Article: 35 QuickTips for Writing A Press Release
4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity (25 Aug 2006) As the year starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2004. Those plans could include anything from setting up goals for new products to prepari...
5 Critical Tests Every Press Release Must Pass (25 Aug 2006) The press release is still the most common way to "pitch"
journalists when you're trying to get them to give you
free publicity. But over 95 percent of all press releases
get thrown in the trash in seconds. Former TV anchor and
radio talk show host George McKenzie has five tips to help
you make sure your press release gets attention and action
from journalists.
6 Essentials for Doing Your Own PR: Guest Author (25 Aug 2006) Today's issue of Lean Marketing Champions features tips on doing your own PR from one of our authors and PR goddess, Paula Gardner.
6 Steps to Using Trade Magazines To Reach Customers (25 Aug 2006) When developing a publicity campaign for their business
many owners overlook the importance of trade magazines
and journals as vehicles for reaching new customers. While
mass media publications have widespread readership, the
targeted nature of trade publications make the information
that appears within them even more powerful.
7 Simple Steps To A PR Launch (25 Aug 2006) Marketing Master, Catherine Franz, discusses, in a very
short and easy-to-follow manner, the seven steps required to
launch a PR campaign for a brand.
7 Tips to Get More Mileage Out of Your Online or Offline Publicity (25 Aug 2006) You worked hard to get a story on your business in a popular
website or your local paper. Don't let your efforts ends there --
here are seven tips to help you maximize your online and offline
publicity:
8 Successful Secrets for Getting Your Press Release into Print (25 Aug 2006) In this article we will be discussing 8 successful secrets for getting your press release into print. The methods below have been used by me personally and can make a tremendous difference in getting more of your own press releases into print.
8 Ways to Use Local Publicity to Drive Your Business (25 Aug 2006) If your business draws its clientele from a specific town, city
or region, focusing your energy on getting an elusive national
publicity hit may be overkill, especially when getting publicity
where you need it -- in your home town -- is often so much
easier.
A Blueprint for Managing your PR (25 Aug 2006) OK, as a manager, your goal is to show a profit for your
business unit, or meet certain expectations of your
association membership, or achieve your non-profit's
operating objective. In each case, you'll need public
relations activity that creates behavior change among
your key outside audiences. Behavior change that leads
directly to achieving your managerial objectives.
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